Last year, Oracle OpenWorld was the launching pad for Big Red’s cloud activities, with the official release of its Oracle Cloud taking center stage. This year, it was an infrastructure-as-a-service offering and a private cloud offering that lets companies get all the benefits of the cloud while maintaining sensitive customer data behind its own firewalls.

A big conversion is clearly taking place at the company, which only a few years ago laughed off the software-as-a-service model.

Its outspoken CEO, Larry Ellison, even went so far as to boldly proclaim that his company now “has more [cloud-based] applications than any other vendor.”

His boasting didn’t stop there. “Oracle is also the only cloud company that gives [customers] a choice of deployment options,” he said, noting that companies can now deploy solutions on premises, in the cloud, or as a hybrid of the two.

The commitment to the cloud, and the bravado around it, didn’t stop with Ellison. It truly is company-wide.

Mark Hurd, Oracle’s president, stressed during his keynote speech Monday morning that “Oracle is the only vendor that can give customers the complete stack of hardware and software” in the cloud.

“Cloud is a strategic business at Oracle and is growing aggressively,” added Abhay Parasnis, senior vice president of development at Oracle, “The breadth of opportunities available with Oracle Cloud already exceeds anything else available in the industry.”

No doubt, these are strong words for the company, which doesn’t seem to mind stepping on a few toes as it works toward becoming the provider of every business application on the planet, available in every format a company could possibly want. Whether the company can deliver on this is yet to be seen, but if a winning attitude is a precursor of success, the company is well on its way.