All-American mom Florence Henderson was on NBC’s The Today Show this morning talking about her new venture, “The FloH Club” (I’m guessing she intended the name to be both a play her on “Florence” and the idea of perhaps going with the flow? Out of context, I definitely would have thought it was some menopause support group.).

Anyway, The FloH Group aims to help “older adults” get acclimated to using new technology — a step Henderson herself admits she was “terrified” of at one point. The positive affirmations on the organization’s “About FloH” page seems rather farcical, but perhaps all the older generation really needs is just some encouragement:

You can use e-mail to exchange news and photos with friends and loved ones.

You can see your kids or grandkids as you talk to them, using videoconferencing.

You can print documents from your computer.

You can import scanned pictures into your computer.

You can transfer photos from a digital camera to your computer.

You can download music to your computer or an MP3 player.

You can set up a home network.

You can tune up your system so it performs at its best.

You can protect your computer from viruses and spyware.

You can back up your files so you do not lose precious data.

You can purchase airline tickets, gifts, books, or prescriptions safely over the Internet.

You can check financial news and stock performance online.

Joining Henderson on the show was American Association of Retired Persons (AARP)’s Director of Web Strategy Nataki Clarke.

The motivation behind the organization stems from Henderson’s own experience where her children would try to teach her how to use the computer. Her children would say that the technology wasn’t difficult to navigate, leaving her feeling stupid when she made a mistake. At the same time, Henderson saw her peers losing interest in their bodies and their minds and saw that technology may actually be a tool for reinvigorating this generation.

According to the segment, 50 percent of the elderly population log on at least monthly and over a third go online daily. In addition, of the 9 million seniors online (compared to 37 million Boomers) and they are accomplishing activities from email, to sending ecards, IMs, watching videos, and even blogging.

Members can call The FloH Club’s North America-based support hotline as many times as they want and talk for as long as they want. Agents can access computers remotely and help seniors get things set up and running. Moreover, Henderson says that security and education about online safety is a big part of the organization’s mission as well.

To join the club requires a monthly membership costs $24.99 a month (billed monthly with a minimum commitment of six months), or an annual membership cost of $249.99, or sign up for the One-Time Empowerment Service for $49.99.

Happy surfing!